Link naar publicatie<\/a><\/p>","protected":false},"excerpt":{"rendered":"Deze week sprak ik een uitgever die op opgewekt op weg was naar een vergadering. Opgetogen uitgevers zie ik wel vaker, in belangrijke delen van de sector gaat het namelijk prima. Maar dat iemand opgewekt gaat vergaderen is uniek, normaal gesproken zet je een gekweld gezicht op\u2026<\/p>","protected":false},"author":23,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1],"tags":[4348],"coauthors":[],"class_list":["post-12076","post","type-post","status-publish","format-standard","hentry","category-artikel","tag-publiek"],"acf":[],"yoast_head":"\n
Journalismlab – STIR, CPM, RTB, JIC en cookies \u2013 de wilde wereld van het webmeten<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.journalismlab.nl\/en\/stir-cpm-rtb-jic-en-cookies-de-wilde-wereld-van-het-webmeten\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Journalismlab – STIR, CPM, RTB, JIC en cookies \u2013 de wilde wereld van het webmeten\" \/>\n<meta property=\"og:description\" content=\"Deze week sprak ik een uitgever die op opgewekt op weg was naar een vergadering. Opgetogen uitgevers zie ik wel vaker, in belangrijke delen van de sector gaat het namelijk prima. Maar dat iemand opgewekt gaat vergaderen is uniek, normaal gesproken zet je een gekweld gezicht op\u2026\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.journalismlab.nl\/en\/stir-cpm-rtb-jic-en-cookies-de-wilde-wereld-van-het-webmeten\/\" \/>\n<meta property=\"og:site_name\" content=\"Journalismlab\" \/>\n<meta property=\"article:published_time\" content=\"2013-06-09T22:10:33+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2021-07-21T13:01:39+00:00\" \/>\n<meta name=\"author\" content=\"Piet Bakker\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Piet Bakker\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.journalismlab.nl\/stir-cpm-rtb-jic-en-cookies-de-wilde-wereld-van-het-webmeten\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.journalismlab.nl\/stir-cpm-rtb-jic-en-cookies-de-wilde-wereld-van-het-webmeten\/\"},\"author\":{\"name\":\"Piet Bakker\",\"@id\":\"https:\/\/www.journalismlab.nl\/#\/schema\/person\/eea2e993e1da98829d49d4d69c88247c\"},\"headline\":\"STIR, CPM, RTB, JIC en cookies \u2013 de wilde wereld van het webmeten\",\"datePublished\":\"2013-06-09T22:10:33+00:00\",\"dateModified\":\"2021-07-21T13:01:39+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.journalismlab.nl\/stir-cpm-rtb-jic-en-cookies-de-wilde-wereld-van-het-webmeten\/\"},\"wordCount\":59,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/www.journalismlab.nl\/#organization\"},\"keywords\":[\"Publiek\"],\"articleSection\":[\"Artikel\"],\"inLanguage\":\"en-GB\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/www.journalismlab.nl\/stir-cpm-rtb-jic-en-cookies-de-wilde-wereld-van-het-webmeten\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.journalismlab.nl\/stir-cpm-rtb-jic-en-cookies-de-wilde-wereld-van-het-webmeten\/\",\"url\":\"https:\/\/www.journalismlab.nl\/stir-cpm-rtb-jic-en-cookies-de-wilde-wereld-van-het-webmeten\/\",\"name\":\"Journalismlab – STIR, CPM, RTB, JIC en cookies \u2013 de wilde wereld van het webmeten\",\"isPartOf\":{\"@id\":\"https:\/\/www.journalismlab.nl\/#website\"},\"datePublished\":\"2013-06-09T22:10:33+00:00\",\"dateModified\":\"2021-07-21T13:01:39+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/www.journalismlab.nl\/stir-cpm-rtb-jic-en-cookies-de-wilde-wereld-van-het-webmeten\/#breadcrumb\"},\"inLanguage\":\"en-GB\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.journalismlab.nl\/stir-cpm-rtb-jic-en-cookies-de-wilde-wereld-van-het-webmeten\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.journalismlab.nl\/stir-cpm-rtb-jic-en-cookies-de-wilde-wereld-van-het-webmeten\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Publiek\",\"item\":\"https:\/\/www.journalismlab.nl\/thema\/publiek\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"STIR, CPM, RTB, JIC en cookies \u2013 de wilde wereld van het webmeten\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.journalismlab.nl\/#website\",\"url\":\"https:\/\/www.journalismlab.nl\/\",\"name\":\"Journalismlab\",\"description\":\"Lectoraat journalistiek van de Hogeschool Utrecht\",\"publisher\":{\"@id\":\"https:\/\/www.journalismlab.nl\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.journalismlab.nl\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-GB\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.journalismlab.nl\/#organization\",\"name\":\"Journalismlab\",\"url\":\"https:\/\/www.journalismlab.nl\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\/\/www.journalismlab.nl\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/www.journalismlab.nl\/wp-content\/uploads\/2021\/04\/journalismlab-footer.png\",\"contentUrl\":\"https:\/\/www.journalismlab.nl\/wp-content\/uploads\/2021\/04\/journalismlab-footer.png\",\"width\":503,\"height\":84,\"caption\":\"Journalismlab\"},\"image\":{\"@id\":\"https:\/\/www.journalismlab.nl\/#\/schema\/logo\/image\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.journalismlab.nl\/#\/schema\/person\/eea2e993e1da98829d49d4d69c88247c\",\"name\":\"Piet Bakker\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\/\/www.journalismlab.nl\/#\/schema\/person\/image\/2304d3470e0b339cc604c40cda5eda5f\",\"url\":\"https:\/\/www.journalismlab.nl\/wp-content\/uploads\/2021\/05\/PietBakker-1024x1024-1-150x150.jpeg\",\"contentUrl\":\"https:\/\/www.journalismlab.nl\/wp-content\/uploads\/2021\/05\/PietBakker-1024x1024-1-150x150.jpeg\",\"caption\":\"Piet Bakker\"},\"url\":\"https:\/\/www.journalismlab.nl\/en\/author\/piet-bakker\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Journalismlab – STIR, CPM, RTB, JIC en cookies \u2013 de wilde wereld van het webmeten","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.journalismlab.nl\/en\/stir-cpm-rtb-jic-en-cookies-de-wilde-wereld-van-het-webmeten\/","og_locale":"en_GB","og_type":"article","og_title":"Journalismlab – STIR, CPM, RTB, JIC en cookies \u2013 de wilde wereld van het webmeten","og_description":"Deze week sprak ik een uitgever die op opgewekt op weg was naar een vergadering. Opgetogen uitgevers zie ik wel vaker, in belangrijke delen van de sector gaat het namelijk prima. Maar dat iemand opgewekt gaat vergaderen is uniek, normaal gesproken zet je een gekweld gezicht op\u2026","og_url":"https:\/\/www.journalismlab.nl\/en\/stir-cpm-rtb-jic-en-cookies-de-wilde-wereld-van-het-webmeten\/","og_site_name":"Journalismlab","article_published_time":"2013-06-09T22:10:33+00:00","article_modified_time":"2021-07-21T13:01:39+00:00","author":"Piet Bakker","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Piet Bakker"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.journalismlab.nl\/stir-cpm-rtb-jic-en-cookies-de-wilde-wereld-van-het-webmeten\/#article","isPartOf":{"@id":"https:\/\/www.journalismlab.nl\/stir-cpm-rtb-jic-en-cookies-de-wilde-wereld-van-het-webmeten\/"},"author":{"name":"Piet Bakker","@id":"https:\/\/www.journalismlab.nl\/#\/schema\/person\/eea2e993e1da98829d49d4d69c88247c"},"headline":"STIR, CPM, RTB, JIC en cookies \u2013 de wilde wereld van het webmeten","datePublished":"2013-06-09T22:10:33+00:00","dateModified":"2021-07-21T13:01:39+00:00","mainEntityOfPage":{"@id":"https:\/\/www.journalismlab.nl\/stir-cpm-rtb-jic-en-cookies-de-wilde-wereld-van-het-webmeten\/"},"wordCount":59,"commentCount":0,"publisher":{"@id":"https:\/\/www.journalismlab.nl\/#organization"},"keywords":["Publiek"],"articleSection":["Artikel"],"inLanguage":"en-GB","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.journalismlab.nl\/stir-cpm-rtb-jic-en-cookies-de-wilde-wereld-van-het-webmeten\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/www.journalismlab.nl\/stir-cpm-rtb-jic-en-cookies-de-wilde-wereld-van-het-webmeten\/","url":"https:\/\/www.journalismlab.nl\/stir-cpm-rtb-jic-en-cookies-de-wilde-wereld-van-het-webmeten\/","name":"Journalismlab – STIR, CPM, RTB, JIC en cookies \u2013 de wilde wereld van het webmeten","isPartOf":{"@id":"https:\/\/www.journalismlab.nl\/#website"},"datePublished":"2013-06-09T22:10:33+00:00","dateModified":"2021-07-21T13:01:39+00:00","breadcrumb":{"@id":"https:\/\/www.journalismlab.nl\/stir-cpm-rtb-jic-en-cookies-de-wilde-wereld-van-het-webmeten\/#breadcrumb"},"inLanguage":"en-GB","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.journalismlab.nl\/stir-cpm-rtb-jic-en-cookies-de-wilde-wereld-van-het-webmeten\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/www.journalismlab.nl\/stir-cpm-rtb-jic-en-cookies-de-wilde-wereld-van-het-webmeten\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Publiek","item":"https:\/\/www.journalismlab.nl\/thema\/publiek\/"},{"@type":"ListItem","position":2,"name":"STIR, CPM, RTB, JIC en cookies \u2013 de wilde wereld van het webmeten"}]},{"@type":"WebSite","@id":"https:\/\/www.journalismlab.nl\/#website","url":"https:\/\/www.journalismlab.nl\/","name":"Journalismlab","description":"Lectoraat journalistiek van de Hogeschool Utrecht","publisher":{"@id":"https:\/\/www.journalismlab.nl\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.journalismlab.nl\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-GB"},{"@type":"Organization","@id":"https:\/\/www.journalismlab.nl\/#organization","name":"Journalismlab","url":"https:\/\/www.journalismlab.nl\/","logo":{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/www.journalismlab.nl\/#\/schema\/logo\/image\/","url":"https:\/\/www.journalismlab.nl\/wp-content\/uploads\/2021\/04\/journalismlab-footer.png","contentUrl":"https:\/\/www.journalismlab.nl\/wp-content\/uploads\/2021\/04\/journalismlab-footer.png","width":503,"height":84,"caption":"Journalismlab"},"image":{"@id":"https:\/\/www.journalismlab.nl\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/www.journalismlab.nl\/#\/schema\/person\/eea2e993e1da98829d49d4d69c88247c","name":"Piet Bakker","image":{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/www.journalismlab.nl\/#\/schema\/person\/image\/2304d3470e0b339cc604c40cda5eda5f","url":"https:\/\/www.journalismlab.nl\/wp-content\/uploads\/2021\/05\/PietBakker-1024x1024-1-150x150.jpeg","contentUrl":"https:\/\/www.journalismlab.nl\/wp-content\/uploads\/2021\/05\/PietBakker-1024x1024-1-150x150.jpeg","caption":"Piet Bakker"},"url":"https:\/\/www.journalismlab.nl\/en\/author\/piet-bakker\/"}]}},"_links":{"self":[{"href":"https:\/\/www.journalismlab.nl\/en\/wp-json\/wp\/v2\/posts\/12076","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.journalismlab.nl\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.journalismlab.nl\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.journalismlab.nl\/en\/wp-json\/wp\/v2\/users\/23"}],"replies":[{"embeddable":true,"href":"https:\/\/www.journalismlab.nl\/en\/wp-json\/wp\/v2\/comments?post=12076"}],"version-history":[{"count":1,"href":"https:\/\/www.journalismlab.nl\/en\/wp-json\/wp\/v2\/posts\/12076\/revisions"}],"predecessor-version":[{"id":22666,"href":"https:\/\/www.journalismlab.nl\/en\/wp-json\/wp\/v2\/posts\/12076\/revisions\/22666"}],"wp:attachment":[{"href":"https:\/\/www.journalismlab.nl\/en\/wp-json\/wp\/v2\/media?parent=12076"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.journalismlab.nl\/en\/wp-json\/wp\/v2\/categories?post=12076"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.journalismlab.nl\/en\/wp-json\/wp\/v2\/tags?post=12076"},{"taxonomy":"author","embeddable":true,"href":"https:\/\/www.journalismlab.nl\/en\/wp-json\/wp\/v2\/coauthors?post=12076"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}